Tamsen Webster: Find the Red Thread of Your Big Idea

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So much these days relies on being seen and standing out.

But when there is so much information competing for the spotlight, how do you set yourself apart?

How can you tell a story about your big idea that people actually want to hear?

Thankfully, there’s a surprisingly simple answer, and it lies in how we come up with our ideas in the first place.

After this program, you’ll be able to:

  • Tailor your story to the audience and impact you want

  • Identify the five building blocks of your idea’s “minimum viable case” (and how to find them in your own)

  • Organize those building blocks so you can tell your story in any format, and at any length

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